Cancer Takes So Much

Take back your emotional health and crush cancer

With t-shirts, truth bombs, and Tonic Self-Agency™. (Yes, really! 😉)

Takes One to Know One

Who's that spunky cancer crusher behind Joni?

Oh, just our Chief Instigation Officer. (AKA Sprinkles 💘)

No one fights alone

Not here. Not with your Cancer Crusher Crew.

Because connection isn’t just comfort—it’s healing. (And so, so vital. ❤️‍🩹)

⚠️ Warning ⚠️ Using this site may cause spontaneous smiles and sudden bursts of hope. ;)

Joni

Because crushing cancer takes more than medicine.

It takes attitude, grit—and owning what you can.

Your mindset. Your moves. Your fight. 💥

Let's get it. 🙌🏻


But first, a little reality check...

Speaking of headspace, crushers know:

Cancer doesn't just attack your body—it hijacks your mind.

Flooding you with fear.

Filling your head with endless “what ifs.”

Stealing your focus—and your sleep.

But it's also where your fiercest strength can rise. 🐦‍🔥

Ready to get your head in the fight??


(Please say "Yes.")

You said "Yes!"

Okay, check this out:

You can train your brain—and own your emotions—just by talking.

Seriously. We wouldn't kid about such things. ;)

We're dropping your new favorite mindset hack—
and it's a total game-changer.

Meet your new cancer-crushing punch packer 🥊🥊

The inimitable

Distanced Self-Talk

Tiny tool. Total freaking powerhouse. 💪🏻

Wait, what?!?

Yup—science says your words hit harder than you think. 👊🏻💭

Just swap "You" for "I" (yep, U4I)—
and start talking to yourself like someone you love. 🫶🏻

That's Distanced Self-Talk—pure psych-backed magic.
(As in: regulates your emotions and your blood pressure. Instantly. 🪄)

So we made it impossible to forget—
even when it’s hard to remember your name. ❤️‍🩹

Pack your cancer-crushing punch—in the mirror. 💥🥊🪞

Meet the Distanced Self-Talk Capsule ↬

Your words. Your power. Your reflection—your hype squad. 📣

Look yourself in the eyes. Say it like you mean it.

"YGT" (YOU GOT THIS) 💪🏻

Then crush. your. day.
'Cause cancer's got nothin' on you. 🦸

Go on… try not to smile. Dare ya! 😉

Shop The First-ever Distanced Self-Talk Capsule

Your clothes :: Your cue. Every word :: Emotional reset.

Pick your mood lift. Shift your vibe. Rock your mindset. 💥

From hats to hoodies. Tanks to tights. Supercharged to super sweet. ⚡️🍬

We’ve got you covered—head to toe—with mind-bending
Distanced Self-Talk
limited drops. 🍂💕

Keeping your head in the fight—and your energy lite—whatever the day brings.

P.S. Every piece hides a secret reminder—because Joni’s always got your back. 🧡

P.P.S. Warning: gifting these may trigger ear-to-ear smiles, spontaneous mirror pep talks, and unshakable confidence. 💪🏻

Distanced Self-Talk isn’t just theory.

It’s how Cancer Crushers steady their minds—and their bodies—through the hardest moments, and all the ones in between.

“During an IV insertion this summer, my nurse couldn’t find a good vein and hit an artery on the third try.

Oh. My. God. It hurt SOOOOOO much. 😖😣😥

I just kept telling myself: ‘You got this. You got this. You got this.’—over and over.

It helped me stay calm and breathe through the pain.

On the fourth try, they FINALLY got it in... thank God."

— Joan (Yes, THE Joni!), Stage IV Ovarian Lifer Since July 2023, Original Cancer Crusher & Momma to Our Founder 🩵🦋

The hardest part? Remembering to tell yourself “YOU GOT THIS” when you need it most.

Cue the Distanced Self-Talk Collection. 🪩🧢👚👖👜

Don’t walk—RUN to The Head Shop 🧠! 🏃🏻‍♀️

Ahem

That's it? Pep-talk T-shirts. 🤔

(Oh... you thought we stopped there?)

No. Nope. Not a chance.

We're here to help you supercharge your fight! 💥

Yeah, with ice cream!

👀👇🏻

Crushing cancer takes emotional health. 🧠

And Distanced Self-Talk to bring the hype.

But fighting back takes more than a mirror.

It takes knowledge, agency, grit—
and yes, sprinkles. 🧁✨

That’s why Joni fuels your fight from every angle—
with t-shirts, truth bombs, Tonic Self-Agency, and so much more
to keep you steady long after treatment ends. 🤍

Hiya!

Whad'ya say...

Let's crush cancer—together—shall we. 🙌🏻

Every tee.

Every truth bomb.

Every Tonic Self-Agency win.

Joni fuels the fight. ⚡️

Yeah we're on a mission—
Because cancer SUCKS.

Our goal:
To impact the lives of 250,000 Cancer Crushers + donate $2 million to organizations supporting patients, survivors, and caregivers.

All in the next five years. ✨

💌

So... wanna K.O. cancer with us? 🥊🥊
(Translation: Get on our list! 👇🏻 PRETTY PLEASE ☺️🍒)

No spam. Just sprinkles, science, and spunk.